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	<title>On Demand</title>
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	<link>http://robnorman.wordpress.com</link>
	<description>The musings of a media man</description>
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		<title>On Demand</title>
		<link>http://robnorman.wordpress.com</link>
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		<item>
		<title>It may be obvious by now&#8230;</title>
		<link>http://robnorman.wordpress.com/2011/01/23/it-may-be-obvious-by-now/</link>
		<comments>http://robnorman.wordpress.com/2011/01/23/it-may-be-obvious-by-now/#comments</comments>
		<pubDate>Sun, 23 Jan 2011 16:48:45 +0000</pubDate>
		<dc:creator>robnorman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://robnorman.wordpress.com/?p=677</guid>
		<description><![CDATA[That On Demand has been neglected by its only contributor. @robnorman, as the author is sometimes known, would like to apologize to those that care and invite them to follow his tweets which could most easily described as &#8216;on demand, &#8230; <a href="http://robnorman.wordpress.com/2011/01/23/it-may-be-obvious-by-now/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=robnorman.wordpress.com&amp;blog=2348569&amp;post=677&amp;subd=robnorman&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">robnorman</media:title>
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		<item>
		<title>Social creativity</title>
		<link>http://robnorman.wordpress.com/2010/06/17/social-creativity/</link>
		<comments>http://robnorman.wordpress.com/2010/06/17/social-creativity/#comments</comments>
		<pubDate>Thu, 17 Jun 2010 22:19:30 +0000</pubDate>
		<dc:creator>robnorman</dc:creator>
				<category><![CDATA[The world we work in]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[american express]]></category>
		<category><![CDATA[bergdorf goodman]]></category>
		<category><![CDATA[best buy]]></category>
		<category><![CDATA[dell]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[jet blue]]></category>
		<category><![CDATA[macys]]></category>
		<category><![CDATA[members project]]></category>
		<category><![CDATA[miles young]]></category>
		<category><![CDATA[pepsi]]></category>
		<category><![CDATA[refresh everything]]></category>
		<category><![CDATA[social]]></category>

		<guid isPermaLink="false">http://robnorman.wordpress.com/?p=664</guid>
		<description><![CDATA[Messaging in the stream. Not a new Kenny Rogers / Dolly Parton collaboration, rather the aspiration of marketers wishing to bathe in the warmth of earned media. The idea goes like this. The brand creates a social home that people can &#8230; <a href="http://robnorman.wordpress.com/2010/06/17/social-creativity/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=robnorman.wordpress.com&amp;blog=2348569&amp;post=664&amp;subd=robnorman&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://robnorman.wordpress.com/2010/06/17/social-creativity/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">robnorman</media:title>
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		<item>
		<title>Habit. The prize for first movers</title>
		<link>http://robnorman.wordpress.com/2010/06/09/habit-the-prize-for-first-movers/</link>
		<comments>http://robnorman.wordpress.com/2010/06/09/habit-the-prize-for-first-movers/#comments</comments>
		<pubDate>Wed, 09 Jun 2010 18:08:06 +0000</pubDate>
		<dc:creator>robnorman</dc:creator>
				<category><![CDATA[The world we work in]]></category>
		<category><![CDATA[App]]></category>
		<category><![CDATA[App Store]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[Bundle]]></category>
		<category><![CDATA[espn]]></category>
		<category><![CDATA[i Pad]]></category>
		<category><![CDATA[SI]]></category>
		<category><![CDATA[subscription]]></category>
		<category><![CDATA[tablet]]></category>
		<category><![CDATA[Time]]></category>

		<guid isPermaLink="false">http://robnorman.wordpress.com/?p=655</guid>
		<description><![CDATA[The I Pad will save the publishing industry. Steve Jobs says so and he has found an ever growing band of publishers to follow him to the promised land of media that people will pay for, that advertisers will embrace &#8230; <a href="http://robnorman.wordpress.com/2010/06/09/habit-the-prize-for-first-movers/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=robnorman.wordpress.com&amp;blog=2348569&amp;post=655&amp;subd=robnorman&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://robnorman.wordpress.com/2010/06/09/habit-the-prize-for-first-movers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">robnorman</media:title>
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		<title>A touch of the West Bromwich Albions &#8211; guest post from Adam Samuel</title>
		<link>http://robnorman.wordpress.com/2010/01/25/a-touch-of-the-west-bromwich-albions-guest-post-from-adam-samuel/</link>
		<comments>http://robnorman.wordpress.com/2010/01/25/a-touch-of-the-west-bromwich-albions-guest-post-from-adam-samuel/#comments</comments>
		<pubDate>Mon, 25 Jan 2010 11:39:42 +0000</pubDate>
		<dc:creator>robnorman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://robnorman.wordpress.com/?p=652</guid>
		<description><![CDATA[There are many fine sports commentators. However, only a few act as the soundtrack to one’s childhood. One of them, Bill McLaren died last week. He created the language of rugby and in doing so greatly enriched English as a &#8230; <a href="http://robnorman.wordpress.com/2010/01/25/a-touch-of-the-west-bromwich-albions-guest-post-from-adam-samuel/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=robnorman.wordpress.com&amp;blog=2348569&amp;post=652&amp;subd=robnorman&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://robnorman.wordpress.com/2010/01/25/a-touch-of-the-west-bromwich-albions-guest-post-from-adam-samuel/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">robnorman</media:title>
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	</item>
		<item>
		<title>3D or DoubleD &#8211; take your pick</title>
		<link>http://robnorman.wordpress.com/2010/01/09/3d-or-doubled-take-your-pick/</link>
		<comments>http://robnorman.wordpress.com/2010/01/09/3d-or-doubled-take-your-pick/#comments</comments>
		<pubDate>Sat, 09 Jan 2010 15:59:25 +0000</pubDate>
		<dc:creator>robnorman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[3D]]></category>
		<category><![CDATA[CES]]></category>

		<guid isPermaLink="false">http://robnorman.wordpress.com/?p=650</guid>
		<description><![CDATA[The Consumer Electronics Show and the Adult Entertainment Expo are running concurrently in Las Vegas. The technology folk are in the main Convention Center, the early adopters are in the Sands Convention Center a mile or so away. CES is &#8230; <a href="http://robnorman.wordpress.com/2010/01/09/3d-or-doubled-take-your-pick/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=robnorman.wordpress.com&amp;blog=2348569&amp;post=650&amp;subd=robnorman&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://robnorman.wordpress.com/2010/01/09/3d-or-doubled-take-your-pick/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">robnorman</media:title>
		</media:content>
	</item>
		<item>
		<title>Bribery and corruption</title>
		<link>http://robnorman.wordpress.com/2010/01/04/bribery-and-corruption/</link>
		<comments>http://robnorman.wordpress.com/2010/01/04/bribery-and-corruption/#comments</comments>
		<pubDate>Mon, 04 Jan 2010 18:13:12 +0000</pubDate>
		<dc:creator>robnorman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://robnorman.wordpress.com/?p=640</guid>
		<description><![CDATA[Google is a very smart company. Their lobby runs seamlessly from Madison Avenue to Pennsylvania Avenue. The picture to the left shows they will stop at nothing. The way to a media buyer&#8217;s heart is through his dog and, on &#8230; <a href="http://robnorman.wordpress.com/2010/01/04/bribery-and-corruption/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=robnorman.wordpress.com&amp;blog=2348569&amp;post=640&amp;subd=robnorman&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">robnorman</media:title>
		</media:content>

		<media:content url="http://robnorman.files.wordpress.com/2010/01/alfie.jpg?w=300" medium="image">
			<media:title type="html">alfie</media:title>
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	</item>
		<item>
		<title>2010 &#8211; new decade, new rules</title>
		<link>http://robnorman.wordpress.com/2010/01/01/2010-new-decade-new-rules/</link>
		<comments>http://robnorman.wordpress.com/2010/01/01/2010-new-decade-new-rules/#comments</comments>
		<pubDate>Fri, 01 Jan 2010 22:35:53 +0000</pubDate>
		<dc:creator>robnorman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[fox]]></category>
		<category><![CDATA[ftc]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[hulu]]></category>
		<category><![CDATA[tablet]]></category>
		<category><![CDATA[time warner]]></category>

		<guid isPermaLink="false">http://robnorman.wordpress.com/?p=637</guid>
		<description><![CDATA[Somewhere in the ancient scrolls of American media and telecommunications two truths are written: 1. cable companies shall not pay broadcasters to carry their signal 2. manufacturers of mobile devices will sign exclusive distribution agreements with phone networks By the &#8230; <a href="http://robnorman.wordpress.com/2010/01/01/2010-new-decade-new-rules/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=robnorman.wordpress.com&amp;blog=2348569&amp;post=637&amp;subd=robnorman&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">robnorman</media:title>
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		<item>
		<title>Interruption, avoidance, compulsion?</title>
		<link>http://robnorman.wordpress.com/2009/11/17/interruption-avoidance-compulsion/</link>
		<comments>http://robnorman.wordpress.com/2009/11/17/interruption-avoidance-compulsion/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 13:18:15 +0000</pubDate>
		<dc:creator>robnorman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[bribevertising]]></category>

		<guid isPermaLink="false">http://robnorman.wordpress.com/?p=632</guid>
		<description><![CDATA[We all know the challenges presented by the decline of the interruptive advertising model and the threat of ad avoidance enabled by complex technology like the DVR and the simpler notion of having better things to do. One of the &#8230; <a href="http://robnorman.wordpress.com/2009/11/17/interruption-avoidance-compulsion/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=robnorman.wordpress.com&amp;blog=2348569&amp;post=632&amp;subd=robnorman&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>2</slash:comments>
	
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			<media:title type="html">robnorman</media:title>
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		<item>
		<title>Lights go out on Beckham</title>
		<link>http://robnorman.wordpress.com/2009/11/14/lights-go-out-on-beckham/</link>
		<comments>http://robnorman.wordpress.com/2009/11/14/lights-go-out-on-beckham/#comments</comments>
		<pubDate>Sat, 14 Nov 2009 10:49:01 +0000</pubDate>
		<dc:creator>robnorman</dc:creator>
				<category><![CDATA[This sporting life]]></category>

		<guid isPermaLink="false">http://robnorman.wordpress.com/?p=630</guid>
		<description><![CDATA[I was charmed by this. Beckham and the LA Galaxy defeat the Houston Dynamo 2-0 but only after an incident that caused some consternation for the sponsor of the stadium. According to ESPN&#8230; &#8220;Play was suspended twice after the stadium &#8230; <a href="http://robnorman.wordpress.com/2009/11/14/lights-go-out-on-beckham/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=robnorman.wordpress.com&amp;blog=2348569&amp;post=630&amp;subd=robnorman&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">robnorman</media:title>
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		<item>
		<title>Two degrees of separation</title>
		<link>http://robnorman.wordpress.com/2009/11/12/two-degrees-of-separation/</link>
		<comments>http://robnorman.wordpress.com/2009/11/12/two-degrees-of-separation/#comments</comments>
		<pubDate>Thu, 12 Nov 2009 21:56:50 +0000</pubDate>
		<dc:creator>robnorman</dc:creator>
				<category><![CDATA[The world we work in]]></category>
		<category><![CDATA[dentsu]]></category>
		<category><![CDATA[hosagane]]></category>
		<category><![CDATA[Last Man Everywhere]]></category>

		<guid isPermaLink="false">http://robnorman.wordpress.com/?p=628</guid>
		<description><![CDATA[The separation of audience from context is a much discussed if unresolved argument. The general thesis of the &#8216;pork bellies versus diamonds&#8217; debate is either that context amplifies the value of messaging or that audience is everything and the cost &#8230; <a href="http://robnorman.wordpress.com/2009/11/12/two-degrees-of-separation/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=robnorman.wordpress.com&amp;blog=2348569&amp;post=628&amp;subd=robnorman&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">robnorman</media:title>
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